THE RIGHT WAY TO LAUNCH AN APP

launching an app

Want to launch the app successfully to generate revenue? Well! You will have to launch the app in the right way to achieve this. It really does not matter if you have a awesome app idea, or you have good developers and marketing team. If you are launching it right, you will never be able to launch it successfully.

Many people believe that that submission of app in the market place is enough for the success of the app. But wait… it is not so! The success of app initially depends on the step taken even before the very first idea about building the app strikes in your mind .After launching the app , planning and promotion is continuous process. Here, we will be discussing everything you need to know for launching the app in the right way.

Recursive research process

Invest a reasonable time in thinking about some questions before going for development. Think about the questions like-Do you know all your competitors? What is your target audience? Why would demography will download and use your app? What is the speciality in you app that other app don’t have? These are very valid questions to think about before developing the website. 

Beware of copy cats!

You have to do a proper research work before taking any step forward. Before investing any amount in the app make sure you have done enough homework and you have a bulletproof plan ahead of you. If you have a very unique idea, then make sure that your idea is not stolen away by your competitors. This is essential because as soon as you launch an app, you competitors will grab the idea and will launch their app using your idea. This may impact you badly as far as the finances are concerned. So make sure that you launch the app rock solid.

The right platform

When launching an app, launching it on the right platform is very crucial. iOS and android are completely different platforms. Android have a very huge market but most of the app are available for free while on the other hand iOS app generally charges a nominal fee. So IOS app earns more as the users buy more iOS app as compared to android app. You have to choose the platform according to your business requirements. IOS apps are used more by senior citizen people while younger generation prefer android as android phones are much cheaper. 

For more information about App Store Vs Play Store , you can refer our article here .

Testing is the key

Recursive testing is very important to provide the stability in the app. Using the building tools are not sufficient to provide a good testing environment, it is essential to have manual testing to test the app on different phone. There are so many phones available so it is quite important to test them on most of the phones. This testing has to be done before the launch of an app as it can save you big bugs and time to remove the bugs.   

You can always hire beta testers before the launch of an app. Beta testers are a group of people who have a decent knowledge of testing and development. The app launch must be a time where you celebrate rather than you test the application.

Marketing tactics and strategies

Proper marketing is one of the important factors responsible for the success of the app. Before the launch of the app, it is very important to build up the hype so that people are eager to wait for the launch and cannot resist themselves. There must be chatter among people about your app before the launch.

There are numerous ways to market your product, some are free and some are paid. So it all depend upon your marketing budget how much you can put into it. It really does not matter whether the market is big or small, all that matters is that whether you are putting your efforts and marketing smartly. First identify your market and then only go for the next step.

Try to make everyone excited about the launch of an app. It is also important to retain downloads even after the first rush.

The application process

Every app store has different guidelines for the launch of an app. So make sure that you understand and follow a proper guideline to launch the app on the marketplace. Launching the app without understanding the rules of the app store can lead you in huge troubles.

Look out for the opportunities

When the launch of the app is successful, don’t get carried away with all the clapping. Main thing still remain which is how you capitalize on the new opportunities. If you find that you app is used alongside with another app, you can offer bundle sale by contacting the other app’s owner.

Winklix is an app development company since 2004 located in the heart of India which provides app development in iOS and android platform. If you want to know more about the launching of an app or looking for an awesome app development company then contact us .

HOW HEALTHCARE APPS DEVELOPMENT CHANGING PATIENT CARE

healthcare mobile app winklix

Rise of healthcare mobile apps

Mobile health is experiencing a paradigm shift as customers are looking for more accessibility and transparency. According to the reports, it is estimated that by 2020, global digital health market revenue will go beyond 200 billion U.S dollars. The health sector will generate second largest revenue in the world. There are huge prospects as far as the health industry is concerned. With the upcoming of the internet and mobile technology, the healthcare organizations are quickly adopting the mobile technologies to boost and expand their businesses.

More than a billion mobile apps are sold each year. More than 90% of the people carry smartphones. So it is a huge market for the healthcare organizations to expand and promote their offerings.

Categories of healthcare mobile apps

There are several categories of healthcare mobile apps. These apps help in assistance in diagnosis and checks for the symptoms. Parent health record can be accessed through these apps. Provision of Electronic chart and lab result review is available. Remote monitoring is another category of healthcare mobile apps which include life scan for diabetic patient, remote heart monitoring, oxygen level check, ECG viewer.  Reminder and alerts category have prescription management, appointment reminders etc.

Why healthcare mobile apps are needed?

Healthcare mobile apps are an essential element of a healthcare organization. Previously, the health organization working process was quite slow. With the advancement of the new technology the whole working process of the healthcare has fastened. We need the platforms to increase the awareness about certain diseases. This is where mobile apps come into picture. Not only the apps make us socially aware about the diseases, they also help in improving the conditions of the patients. During the emergencies we need these kinds of apps to get help services.

Perks of having healthcare apps

Healthcare app has many advantages over the conventional ways. Some of the advantages are as follows:

  • It has provided provision for greater engagement of the customers. This means that more and more people are focussed on improving their health and wellness by sticking to a very healthy diet plan, regular exercises and following the scheduled medication plans.
  • Healthcare apps reduce the cost of the management operations. It helps in taking decisions faster. It reduces the hospitalizations and emergency room visits.
  • The health apps store all the information regarding the health of the patients. This contains all the information like type of diseases, medications, daily prescriptions, test results, medical history etc. This is very essential as the physician must have all the vital information about the patient and his disease before treatment
  • These lifesaving apps are making a strong impact and they can be used to diagnose diseases. It is observed that people who track their health on the daily basis are much more healthy and happier.
  • Health apps promote and track all the vital of the patient during surgeries and operations. It helps the customers to book appointments and reschedules the meetings.
  • Sends periodic alerts and reminders to notify patients about the daily doses, availability of doctors and other important information.

Future of healthcare mobile apps

There is a huge amount of future as far as healthcare apps are concerned. As people have don’t enough time for the paperwork and other activities, mobile app reduces the time helping us to save the patient’s life saving time. You can use the apps for emergency services and booking appointments with the doctor. This makes the apps very essential part of present and will continue to be so in the future.

Winklix.com  healthcare solutions

Winklix is an award winning app Development Company who is focused on building top-notch apps on iOS and android platforms. We are a motivated bunch of developers, designers and testers who are continuously look for improving the quality of the app. If you are looking for an app development company who can help you in building health apps, then Winklix is for you. Contact us as soon as possible!

What Is BlockChain And How We Can Use It On Mobile Game ?

blockchain

From the time mobile app market has been introduced , mobile game is gaining its popularity as people are finding the ways to get engaged and getting entertained by playing games on mobile . The mobile app game apps is expected to gain 40% of the market share by 2020 , and so will be dApp mobile app development company .

But there is one limitation – the most common difficulty being faced by a mobile game playing user is if they purchase certain digital goods from in app purchases , it can’t be transferred outside the app or anywhere else . Although it works perfectly for both the user and the game industry , but what if game looses its popularity after a certain time – certainly all the money invested by the user in that particular game will be useless .

For a user to stop playing game means certainly to loose all the digital goods purchase and this leads to waste of money . But recently a new technology is emerging in the market to overcome with the problem that mobile gamers are experiencing . The technology is to make use of digital goods which are bought together with the game by exchanging digital goods by use of cryptocurrencies using blockchain method .

What Is BlockChain ?

Blockchain is a new Web 3.0 which is formed by combination of Nodes and does not have any centralised server for its guide . The most famous example of Blockchain cryptocurrency  is Bitcoin .

But cryptocurrency is not the only method which deal with blockchain . The introduction of blockchain is to allow approval of anythings . User are finding various other opportunities because of its endless opportunities apart from just focusing on cryptocurrency .

Etherum is know to be the base of all blockchains . It is generic chain and is open source .

Blockchain is known to be the most secured technology for doing transaction online as it can not be corrupted .

But have you even imagined how Blockchain has been formed ? Every time a transaction initiated by the user , a piece of information is saved in the block , together with grouping various other different amount of transaction . Then the same block included the hash of prior block , thus allowing their connection and linking them . Then those links form of blockchain , an integrity among the previous blocks going straight towards the original block .

Every time a block is created , it just add a chain and is used as last version instead of overwriting the previous one . Each new history version has higher value in comparison to previous one , in such a way that it can select over the other blocks that are already built in .

Blockchain gets updated with the latest version of the chain in order to facilitate secured and faster access . In fact some time some blockchain creates new block and add it to chain every five seconds .

BlockChain : Network Of Nodes , Idea Of Decentralisation

The network of nodes and its decentralisation is what blockchain is all about . In Blockchain each user gets connected to single independent server and thus it is know to be a network of independent computers .The main advantage being the information of the server being stores at different places rather than being stores in centralised server at one place thus facilitating a greater security control .

The another advantage being data transparency . Any one having private key together with the password can step into the chain and can see all the transaction history .

Mobile App Development Companies Using BlockChain On Mobile Gaming Industry

Some of the renowned mobile gaming app development company has started integrating on the concept of blockchain technology on mobile gaming world , in order to facilitate user to use their digital goods across all games rather than waiting them on only one game ,  usually when they finish all the levels or looses their interest from the game .

The Future Of Mobile Gaming Using BlockChain , Some Conclusions

BlockChain technology has been changing the lot of technology by its advance methods , but the mobile gaming industry has not yet much influenced by this method in broad way , as was expected .
This is because each mobile app developer has their one different project . But the truth being that once the mobile app game developers start to implement blockchain on their games , the benefit will go towards user as well as mobile game distributor .
Ofcourse the BlockChain technology is not only limited to mobile gaming industry but can be used across all industry right from polling station , to one to one end chat in encrypted format thus allowing confidential of both receiver and sender .
For Mobile App Development Companies , using BlockChain means app having more secured environment , thus allowing a better , faster and more secure app .
Looking to hire the best mobile app developers , you can contact us .